Hi, I’m Kayla! I turn ideas into content, copy + strategy.
Kayzilla—Social Media Strategy
Building a Personal Brand Through Strategy & Content
ROLE: Self, Content Creator
TIME: 1 Year
TOOLS: Instagram, CapCut, Notion
e.l.f Beauty—Market Research
Consumer Insights Behind e.l.f.’s ‘Change the Boardgame’ Campaign
ROLE: Market Research
TIME: 1 Month
TOOLS: Statista, Google Trends, Meta Business Suite
High Grounds—Email Design
Designed emails for brand identity, visual appeal, and membership conversion
ROLE: Email Marketer
TIME: 1 Month
TOOLS: Mailchimp, Canva
Flying Bulldogs—Email Refresh
Long-term strategy to revamp emails and improve website management and content organization
ROLE: Content Strategist & Email Marketer
TIME: 1 Year
TOOLS: Mailchimp, BigCommerce CMS